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The SEArcularMINE Advisory Board forms a key element of the project’s strategy to ensure that technologies developed are of sufficient benefit to the target end-users to encourage their implementation. Expert representatives of key end-users (Pharma- and Nutraceutical, polymers & materials, energy storage & electronic industries, etc.) provide the project with feedback and input regarding the approach to research and the characteristics of the technology developed. This valuable advice will help SEArcularMINE outputs reach the market faster and ensure that the recovered materials fit the requirements of the target end-users.